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REPORTING 17D AGO CNBC TECHCHECK

Apple preps for CEO handoff

28 AUG 2026 · 12:47 ET·4:35·12.2K VIEWS·0.6× USUAL PACE

Apple is preparing for a CEO transition as John Ternus is set to take over from Tim Cook on Tuesday. In the week leading up to the handover, Cook has been addressing organizational changes and releasing smaller product updates. This includes eliminating jobs and reorganizing product and AI teams, debuting a new AI-focused chip, and releasing early updates for the Mac Mini and Mac Studio. These moves are intended to clear the way for Ternus, allowing him to focus on upcoming product launches like the foldable iPhone and potential camera-equipped AirPods, and manage the integration of new AI features, including Siri AI expected to roll out later this month.

WHY IT MATTERS

This transition marks a significant moment for Apple, as Ternus will inherit the company's ambitious AI strategy and potentially its next major product innovation with the foldable iPhone, while Cook continues to manage supply chain relationships and government interactions.

ALSO DISCUSSED

The episode also covers Apple TV+ price increases and the ongoing scrutiny of Apple's services revenue.

APPLE TIM COOK JOHN TERNUS SIRI AI FOLDABLE IPHONE

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